downloadInstagram is a famous app known for the cool images you can click with it. But there a lot more that you can do with Instagram that meets the eye. Once you are done with cool images, you will also see how good it can be for your business.

If you consider, you will discover that Instagram could be a good marketing tool. And with the fame of this particular app, it is something that is popular amongst small businesses and non-profits must explore.

Given below are the three advantages of utilizing Instagram for small businesses:

Personal Touch:

When I say personal touch I am definitely not talking about the color of your office walls or your appealing business cards. What I mean here is your personality outside of your business. Just like many other businesses you may also have given up your savings, took a great risk and got rid of office job so that you can do what you love. Since most of your audience is not aware about you can always use Instagram as the best opportunity to show audience your personal side. By carrying out this you will not only increase your business performance but will also leave a long-lasting impression on present and future customers.

How?

Display your role in the business by lending your customer with behind-the-scenes peek at how you run stuff. This could be an image of you in a meeting or a conference of you playing a trick on a co-worker. These kinds of simple images and videos can be wrapped up in less than five minutes and will help in adding a good personal touch.

New Demographic

This social networking platform connects folks from all over the world to one another through pictures. And once you begin utilizing it, you automatically open yourself to an entire new demographic of folks. For almost all small business owners and of course based in your aimed audience, this can be a very good thing.

Reports say that over 150 million folks utilize Instagram with 55 millionimages (24) images being uploaded each day. Take benefit of this outstanding big, active network of people and connect with prospective customers.

How?

It is rather simple. Simply download this wonderful app and begin building your presence on Instagram. Stay open to fresh connections and being active is the key to success to converse with a new demographic.

Network

It is simple to get involved in all those nice images, but as I mentioned earlier there is even more to Instagram than the images. Instagram is like any other social networking site so utilize it to its full and network!

How?

Social networks are built to aid people meet new connections and build new relationships. Begin conversing with an entire new network of interconnected folks. In turn, you will gain a number of followers, prospective fresh customers and new partners.

And is this is not enough, you always have a chance to connect Instagram to Facebook and Twitter. This makes it rather simple to connect all of your networks and utilize them interchangeably without too much effort.